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Pricing—banded on revenue, and all of it is switched on

Everything is on from the first day. What changes as you grow is which parts you reach for.

Price is banded on your annual revenue, and there are four bands. The platform is the same in all four—so growing into the next thing you need is a Tuesday, not a purchase order.

Exhibit 1 The four bands Published
BandAnnual revenueWhat is included
1Under $15M All of it
2$15M to $50M All of it
3$50M to $100M All of it
4$100M and above All of it

Published. Read this one row by row—four alternatives, not components of a total. The band sets what you pay. It does not set what you get, which is why the third column says the same thing four times.

Arcvue LLC


IHow the price is set

Price is banded on your revenue, and there are four bands.

You already know which one you are in.

Arcvue prices on annual revenue. The boundaries are in Exhibit 1, so you can place your firm before you speak to anybody.

There are no editions. No feature you have to buy back later, no capability held behind an upgrade, and no per-seat charge—users are unlimited in every band. A twelve-million-dollar contractor and a two-hundred-million-dollar one run the same software. What differs is what it costs, and it costs less when the business is smaller.

Why revenue and not seats or modules. Seats punish the thing this platform is for—the right person seeing the right view—so charging for it would be charging for the recommendation. And modules make you predict today which parts of your own business will matter in three years. Revenue is the one number that already tracks how much the software is worth to you, and you do not have to forecast it to answer it.


IIWhat you reach for, and when

A contractor does not need the same things at twelve million that it needs at a hundred and twenty.

The order is fairly predictable, and it is worth naming, because a growing GovCon firm usually discovers the next tool it needs at the worst possible moment—in the middle of a proposal, a diligence request, or a recompete.

Exhibit 2 How a GovCon business matures, and what it reaches for Published
Where the business is The question on the desk What it reaches for
Under $15M. Set-aside work, a handful of contracts, the owner still close to every number Am I making money on this contract, and can I make payroll next month? Statements off the live ledger, contract forecasting, indirect rates, cash position
$15M to $50M. Bidding full and open, first recompetes that genuinely matter We now have to win work we used to be handed. What do we have to price it at? Proposal pricing, pipeline coverage, scenario planning, past performance
$50M to $100M. Competing on price against firms several times the size, and becoming interesting to buyers Where are we structurally uncompetitive, and is the answer to fix it or to buy it? Competitor and incumbent intelligence, rate benchmarking, deal evaluation, debt and covenant analysis
$100M and above. More than one legal entity, and usually more than one ERP behind them What does the consolidated picture actually look like, and what does the next deal do to it? Multi-entity consolidation, multi-deal evaluation, and the exhibits a buyer or a lender asks for

Published. A description of when firms typically reach for these things. This is not an entitlement table and it is worth being blunt about that. Every capability named in all four rows is switched on in all four bands. The column says when a firm usually starts using something, never when it becomes available. Read this one row by row. Four stages, not components of a total.

Which is the point of pricing this way. The firm that crosses fifty million in the middle of a bid does not raise a purchase order to find out what its wrap rate looks like against the market—it opens the page. The capability was already there, on the same data, the whole time. The only thing that changes when you grow is the invoice.


IIIEverything included

All twenty-seven, in every band.

This is the whole inventory. There is no column to read across, because there is nothing to compare—every row below is on for every customer.

Exhibit 3 Every capability in Arcvue Published
CapabilityIncluded
Financial visibility — 7
P&L and financial statements
Cash flow statement
Contract forecasting—five methods
Indirect rate computation
Contract waterfall
Role-based reporting
Multi-entity consolidation
Analytics and modeling — 7
Scenario planning
Covenant monitoring and stress testing
Pipeline coverage analysis
EBITDA adjustments tracking
Debt financing analysis
M&A deal evaluation
Multi-deal M&A evaluation
Pricing and intelligence — 8
Proposal pricing—six vehicle types
Past performance management
GSA CALC+ benchmarking
Competitor intelligence and LCAT crosswalk
Incumbent intelligence
Bid history and win-rate analysis
Pricing audit and attestation
AI assistant
Infrastructure — 5
Nightly ERP sync
Dedicated database
AES-256 encryption
Multi-factor authentication
Onboarding and implementation

Published. The capability inventory. Counted, not asserted. Seven, seven, eight and five is twenty-seven, which is the figure in the heading above. ERP connectors are a count rather than a tick and are therefore not a row here. There is no cap on them in any band—a holding company running two systems connects both, and the consolidation page explains why neither has to move.


IVIn every band regardless

Four things are in the smallest band because they should never be a line item.

A dedicated database, encryption at rest, multi-factor authentication, and the nightly sync are there for a twelve-million-dollar contractor on day one. None of them is an upgrade—and a vendor who sells single tenancy or MFA separately is telling you what the cheaper option does without, which is a thing worth knowing about any vendor.

Onboarding is included in every band, and so are users—unlimited, everywhere. Charging per seat on a platform whose entire argument is that the right person should see the right view would be charging for the thing being recommended.